{"id":22766,"date":"2015-03-10T15:22:42","date_gmt":"2015-03-10T09:52:42","guid":{"rendered":"http:\/\/news.entecity.com\/?p=22766"},"modified":"2015-03-10T15:22:42","modified_gmt":"2015-03-10T09:52:42","slug":"pple-launches-12-inch-macbook","status":"publish","type":"post","link":"https:\/\/entecity.com\/news\/pple-launches-12-inch-macbook\/","title":{"rendered":"Apple launches 12-inch MacBook with Retina Display! Price and Spec detailed"},"content":{"rendered":"<p>Apple has revealed the latest development in its MacBook line-up &#8211; a 12-inch MacBook with retina display. Apple is dropping Air from the name and is calling this simply the MacBook.<\/p>\n<p><iframe loading=\"lazy\" title=\"New MacBook Hands-On! (12-inch Retina Display)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/_bhsG8k7GvI?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>Measuring just 13.1 mm at its thickest point, the new MacBook design is 24% thinner than the 11-inch MacBook Air. The new MacBook weighs just 2 pounds. That\u2019s not all. Apple&#8217;s new MacBook is silent &#8211; no fan. In other words, the New MacBook is the first fanless MacBook.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-22770 size-large\" src=\"http:\/\/news.entecity.com\/files\/2015\/03\/Apple-12inch-Macbook-Retina-Display-768x510.jpg\" alt=\"Apple 12inch Macbook Retina Display\" width=\"742\" height=\"492\" srcset=\"https:\/\/entecity.com\/news\/files\/2015\/03\/Apple-12inch-Macbook-Retina-Display-768x510.jpg 768w, https:\/\/entecity.com\/news\/files\/2015\/03\/Apple-12inch-Macbook-Retina-Display-222x148.jpg 222w, https:\/\/entecity.com\/news\/files\/2015\/03\/Apple-12inch-Macbook-Retina-Display.jpg 1020w\" sizes=\"(max-width: 742px) 100vw, 742px\" \/><\/p>\n<p>Hardware wise, the Apple Macbook sports a 12-inch Retina display screen with a resolution of 2304 x 1440 pixels. According to Apple, the new Retina display uses 30% less energy than previous versions.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-22769 size-large\" src=\"http:\/\/news.entecity.com\/files\/2015\/03\/Apple-12inch-Macbook-Keyboard-768x510.jpg\" alt=\"Apple 12inch Macbook Keyboard\" width=\"742\" height=\"492\" srcset=\"https:\/\/entecity.com\/news\/files\/2015\/03\/Apple-12inch-Macbook-Keyboard-768x510.jpg 768w, https:\/\/entecity.com\/news\/files\/2015\/03\/Apple-12inch-Macbook-Keyboard-222x148.jpg 222w, https:\/\/entecity.com\/news\/files\/2015\/03\/Apple-12inch-Macbook-Keyboard.jpg 1020w\" sizes=\"(max-width: 742px) 100vw, 742px\" \/><\/p>\n<p>The MacBook comes with a 1.1 GHz dual-core Intel Core m processor with Turbo Boost speeds up to 2.4 GHz, 8GB of memory, 256GB of flash storage and Intel HD Graphics 5300.\u00a0 The processor is the 5th-generation Intel Core m processor that runs at just 5 Watts. It has built-in 802.11ac Wi-Fi and Bluetooth 4.0 for connectivity.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-22772 size-large\" src=\"http:\/\/news.entecity.com\/files\/2015\/03\/Apple-12inch-Macbook-Trackpad-768x431.jpg\" alt=\"Apple 12inch Macbook Trackpad\" width=\"742\" height=\"416\" srcset=\"https:\/\/entecity.com\/news\/files\/2015\/03\/Apple-12inch-Macbook-Trackpad-768x431.jpg 768w, https:\/\/entecity.com\/news\/files\/2015\/03\/Apple-12inch-Macbook-Trackpad.jpg 946w\" sizes=\"(max-width: 742px) 100vw, 742px\" \/><\/p>\n<p>To reduce the thickness of the device, Apple has ditched all other ports and replaced it with a single USB-C port which is a deal-breaker for many. This single USB-C port will have to be used for data transfer, video out and even charging. Apple has also made changes to the keyboard, which is 34% thinner. It also uses Apple&#8217;s latest butterfly mechanism to provide keys that are \u201cfour times more stable\u201d and more precise. Also each key is individually backlit with its own single LED.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-22773 size-large\" src=\"http:\/\/news.entecity.com\/files\/2015\/03\/Apple-12inch-Macbook-USB-C-768x470.png\" alt=\"Apple 12inch Macbook USB-C\" width=\"742\" height=\"454\" srcset=\"https:\/\/entecity.com\/news\/files\/2015\/03\/Apple-12inch-Macbook-USB-C-768x470.png 768w, https:\/\/entecity.com\/news\/files\/2015\/03\/Apple-12inch-Macbook-USB-C.png 1016w\" sizes=\"(max-width: 742px) 100vw, 742px\" \/><\/p>\n<p>Coming to battery which is the highlight of all Macbook products, the new Macbook has 35% more battery capacity than a traditional battery. It delivers all-day battery life with up to 9 hours of wireless web browsing and up to 10 hours of movie playback.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-22771 size-large\" src=\"http:\/\/news.entecity.com\/files\/2015\/03\/Apple-12inch-Macbook-Side-768x510.jpg\" alt=\"Apple 12inch Macbook Side\" width=\"742\" height=\"492\" srcset=\"https:\/\/entecity.com\/news\/files\/2015\/03\/Apple-12inch-Macbook-Side-768x510.jpg 768w, https:\/\/entecity.com\/news\/files\/2015\/03\/Apple-12inch-Macbook-Side-222x148.jpg 222w, https:\/\/entecity.com\/news\/files\/2015\/03\/Apple-12inch-Macbook-Side.jpg 1020w\" sizes=\"(max-width: 742px) 100vw, 742px\" \/><\/p>\n<p>Just like the iPhones, the new Macbook will be available in silver, space grey and gold finishes.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-22768 size-large\" src=\"http:\/\/news.entecity.com\/files\/2015\/03\/Apple-12inch-Macbook-Colour-768x432.png\" alt=\"Apple 12inch Macbook Colour\" width=\"742\" height=\"417\" srcset=\"https:\/\/entecity.com\/news\/files\/2015\/03\/Apple-12inch-Macbook-Colour-768x432.png 768w, https:\/\/entecity.com\/news\/files\/2015\/03\/Apple-12inch-Macbook-Colour.png 1020w\" sizes=\"(max-width: 742px) 100vw, 742px\" \/><\/p>\n<h4><strong>Pricing and availability<\/strong><\/h4>\n<p>The all-new MacBook will begin shipping on <strong>April 10<\/strong> through select Apple Authorised Resellers. The new Retina MacBook will start at <strong>$1,299<\/strong>, and it will top out at <strong>$1,599<\/strong>. Exact India price is yet to be revealed.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apple has revealed the latest development in its MacBook line-up &#8211; a 12-inch MacBook with retina display. Apple is dropping Air from the name and is calling this simply the MacBook. Measuring just 13.1 mm at its thickest point, the new MacBook design is 24% thinner than the 11-inch MacBook Air. The new MacBook weighs [&hellip;]<\/p>\n","protected":false},"author":44,"featured_media":22767,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[82,5],"tags":[461],"class_list":["post-22766","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apple","category-technology","tag-apple"],"_links":{"self":[{"href":"https:\/\/entecity.com\/news\/wp-json\/wp\/v2\/posts\/22766"}],"collection":[{"href":"https:\/\/entecity.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/entecity.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/entecity.com\/news\/wp-json\/wp\/v2\/users\/44"}],"replies":[{"embeddable":true,"href":"https:\/\/entecity.com\/news\/wp-json\/wp\/v2\/comments?post=22766"}],"version-history":[{"count":0,"href":"https:\/\/entecity.com\/news\/wp-json\/wp\/v2\/posts\/22766\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/entecity.com\/news\/wp-json\/wp\/v2\/media\/22767"}],"wp:attachment":[{"href":"https:\/\/entecity.com\/news\/wp-json\/wp\/v2\/media?parent=22766"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/entecity.com\/news\/wp-json\/wp\/v2\/categories?post=22766"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/entecity.com\/news\/wp-json\/wp\/v2\/tags?post=22766"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}